DARK SPRING COFFEE
Dark Spring Coffee is a Dalston based brand that serves the local East London community while also distributing at large scale events, from festivals to film sets. The brand required an identity dynamic enough to stand out in a bustling urban environment, yet adaptable enough to feel appropriate at corporate events.
To solve this, I created a versatile visual system anchored by a bold mascot tailored for their East London audience. This approach allowed for heavily branded, striking print materials on the streets, balanced by lighter, more refined touches across their digital UI for corporate clientele.
Branding, Print, Merch, Socials, Ui